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The Public Relations Speech
- Time: 5-7 minutes
- Objectives:
- Prepare a talk that will build goodwill for your organisation by supplying useful information of interest to the audience.
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Resources for Goodwill
- Time: 8-10 minutes
- Objectives:
- Research the operation and benefits of an organisation or company.
- Prepare a talk designed to build goodwill toward it by presenting factual information.
- Analyse the common interests of your audience and focus your presentation on those interests.
- Effectively use at least one visual aid to enhance the audience’s understanding.
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The Persuasive Approach
- Time: 8-10 minutes
- Objectives:
- Direct a persuasive appeal to the audience’s self-interests using a combination of fact and emotion in a speech delivered in such a manner that it appears extemporaneous.
- Persuade the audience to adopt your viewpoint by the use of standard persuasive techniques.
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Speaking Under Fire
- Time: 6-8 minutes, plus 8-10 minutes (Q&A)
- Objectives:
- Prepare a talk to persuade a hostile audience at least to consider your position on a controversial issue.
- Conduct a question-and-answer period on the speech subject.
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The Media Speech
- Time: 8-10 minutes, plus 30 seconds
- Objectives:
- Write a speech script behalf of a social cause.
- Using the script, present the speech to persuade a general television audience.
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